The Athelmont signatures
Five details, all drawn from Athel Hill, that let someone recognise the clothes with no logo in sight. Every piece carries at least two of them.
01 · Trim
The Athel Stripe
Navy 3 mm · claret 2 mm · navy 3 mm · 8 mm in all
Our tipping, always in this order and these widths. At 8 mm it stays under the 1 cm limit for colour on white at the strictest grass-court clubs, so it can go on every Court White piece.
Polo collars and cuffs · tee neck rib · skort and short hems · inside waistbands
02 · Silhouette
The Hill Hem
Side rises 4 cm in one soft curve · back 3 cm longer than front
The hem of every top rises at the side seam like the shoulder of a hill. Untucked, it reads as Athelmont from across a court. Tucked, the longer back stays in through a serve.
Polos · crew · sun hoodie · half-zip · sleeveless polo
03 · Texture
Hill Check
Self-colour jacquard · 8 mm grid · crosslines rise and fall 2 mm over 40 mm
A check knitted into Hillcloth in the garment's own colour. The cross lines roll like hills. From a distance the cloth looks plain; at a handshake it is clearly ours.
Court Polo · Hillcloth Half-Zip · Court Zip Jacket · Rally Crew
04 · Inside
The Contour
Contour lines of one hill · cream on navy, navy on cream
A map of Athel Hill printed where only the wearer looks: jacket linings, pocket bags, skort liners, inner waistbands. Open the jacket and the hill is there.
Warm-up and quilted linings · all pocket bags · liners · tissue and boxes
05 · Finish
The Stripe Tab
7 mm grosgrain loop in the Athel Stripe · 25 mm long
A hanging loop at the inside back neck of every top and inside the back waistband of every bottom. It holds the garment on a locker hook and shows the stripe when you hang it up.
Every piece in the collection
How they combine
Two at a minimum
Every top has the Stripe Tab and the Hill Hem. Every Hillcloth piece adds Hill Check. Every lined or pocketed piece adds the Contour. Court pieces add the Athel Stripe at the collar or hem.
Two rules that keep this quiet. Nothing here is a logo, and none of it is loud: the stripe stays under a centimetre, the check is self-colour, and the contour lives inside. The only mark on the outside is still the small tonal A.